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Motivator CRM

BRANDING & UX/UI

Motivator is a combination of a digital marketing platform and CRM in the mortgage industry. Motivator makes marketing easy for loan officers by supplying them with websites, homebuying campaigns, newsletters, and additional marketing content. The platform assists in generating more leads, moving the leads along, and sending them to close quickly. Motivator CRM sparked the additional company I also worked with, Intent Homebuying Intelligence.

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USER INTERFACE

I designed the interface of Motivator CRM's new system to be clean and easy to read and take in more complicated data. The goal of this platform is to aid a loan officer in their daily tasks, help them see where their focus for the day should be, and to help automate marketing for them in the background. While these are mockups, they are currently in the development process.

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MOTIVATOR ONE SHEET EMAIL

This one sheet summarizes Motivator's key features and functions. The email is sent as a way to introduce the product to potential new users.

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MOTIVATOR GIFT CERTIFICATE

A gift certificate that is given out to winners of social media contests and at trade shows.

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MARKETING MATERIAL BY MOTIVATOR

To see the digital marketing material I make at Motivator for Fairway Mortgage loan officer's, please visit this page.

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